Winner of the 'Healthy Brand of the Year 2024' award

Winner of the 'Healthy Brand of the Year 2024' award

fitking

Fitking Protein Bar

55 g

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Crunchy protein bar

No added sugar, no aspartame

20 g of protein in every 55 g bar

CRUNCHY BAR FOR EVERY DAY

An indulgent protein bar with a clear dessert-style profile, combining a soft centre with crunchy elements and a chocolate-style coating. This combination makes it a strong fit for the modern sweet-snack category, bringing together on-the-go convenience with a satisfying taste. A great pick for anyone who enjoys bars with a more layered texture and a bold, sweet finish.

Protein portion in one bar

One serving — a 55 g bar — delivers 20 g of protein. That gives it an edge over many classic sweet snacks and a stronger nutritional profile. Protein supports muscle growth and helps maintain muscle mass. It also helps keep bones healthy. That makes this bar a convenient choice for anyone looking to boost their daily protein intake as part of an active, balanced lifestyle.

No added sugar and no aspartame

The product has been developed with no added sugar and no aspartame, giving it a recipe that stands apart from many classic bars of this kind. Its sweet taste comes from sweeteners, while the overall profile keeps a dessert-like, chocolatey character. This kind of formula fits perfectly with the expectations of people who pay close attention to ingredients and are looking for a convenient snack with a more modern edge than traditional sweets.

A convenient snack in a range of flavours

A bar works brilliantly as a handy snack during the day, at work, on the go, or simply whenever a quick, ready-to-eat option is what matters most. A choice of different flavours makes it easier to find the product that suits your personal preferences. With its practical single-serve format, it’s easy to keep close at hand at all times. It’s a convenient solution for people who value great taste, simplicity and ready-made products with a dessert-style feel.

sources

  • Dietary protein - its role in satiety, energy balance, weight loss and health https://pubmed.ncbi.nlm.nih.gov/23107521/

  • Impact of Plant Protein Intakes on Nutrient Adequacy in the US https://pmc.ncbi.nlm.nih.gov/articles/PMC11054554/

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